The birth of a royal, the first real estate agent network in Morocco

Press conference to launch real estate agents network in Malikia. credit: Milkia

In a press release issued on Wednesday, Melkiya announced the launch of its services, wishing to be the first network of real estate advisors in Morocco. According to the communication, it will be a question of strengthening the regulation of the real estate brokerage sector in Morocco, based on three pillars: training, participation and digital, we can read.

The network will be illustrated based on the concept of network marketing (multi-level marketing), explaining, emphasizing it It has established a presence in Europe, allowing real estate agents to recruit, train and develop their own network through a referral system..

“Melkia aspires to professionalize the real estate brokerage sector, by offering qualified and continuous training, focused on digitization as well as innovative and effective tools. The network thus enables agents to adapt to new consumption patterns and innovations that have profoundly reinvented the real estate sector worldwide “.By the way, Hicham El Fassi, president of the company, announced.

He further indicates that: Milkiya also integrates all the players in the profession like prescribers (builders, carers, samsars, etc.), who play a very important role and for whom we offer social development by becoming self-entrepreneurs. We also guarantee them to pay their commission through our digital tool. Milkiya’s digital platform also provides clients with advice and support during all phases of a real estate project.”.

To launch its activities, Milkiya Network will, at the start-up stage, address agents with at least five years of experience. It will target six regions: Rabat-Sale-Kenitra, Casablanca-Settat, Tangier-Tetouan-Al Hoceima, Marrakech-Safi, Fez-Meknes and Souss-Massa. In the long run, we would like to cover the entire national territory, and then open up to a continental scale.

Designated Real Estate Agents “You will benefit from a transparent work environment, a professional framework with a range of technological tools and an attractive and recurring reward formula”The statement said.

During the launch phase, it is planned to create an equipped training room, to be available to network agents at Melkia headquarters. This will be the first training center. Other columns of this type will be created by the customers themselves and distributed in all cities of the Kingdom.

A Customer Relationship Center will also be established, enabling calls to be received from Milkiya agents in order to process authorizations, administrative documents, invoices and information requests.

Thus, Milkia offers tangible solutions to contribute to the structuring and development of the sector in a context where the legal vacuum affects the status of the independent real estate agent. I recall that the draft law on regulating the profession of real estate agents has not yet been approved since April 2017 “we conclude.

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