What are the tools to improve your digital strategy?

Solusquare Commerce Cloud, a French independent publisher of e-commerce software, offers a solution that meets the needs of effective digital tools in business strategy.

In the face of new challenges, new solutions

The growing popularity of NFTs, the disappearance of third-party cookies on Google Chrome, the democratization of video marketing, visual and audio search… that’s it Some major developments On the occasion of the digital marketing sector in 2022.

The eternal problem for digital-centric companies is to adapt to these changes. This requires tools that are adaptable and scalable enough to remain effective in the face of new trends. Solusquare and its cloud software offer a complete service based on three pillars: sales, management, and communication.

Solusquare full support for e-commerce

The brand targets B2B and B2C partners with a desire to improve their operations on All aspects of their unified digital commerce. Solusquare begins by identifying the need as close to the customer as possible. Then, the technical teams in the technical center located in France are responsible for developing tailor-made cloud solutions, relying on SaaS . program Unified that the company publishes since 2003.

The platform aims to be scalable. It’s not just about customizing it to each partner’s needs. But besides that, she is still Flexible and agileAdapting to the company’s development and future challenges. Compatible with international management (multi-language, multi-tax, multi-currency) whose back-office allows multi-branding, particularly suitable for companies that want to expand into other countries.

From the cloud, Solusquare provides a solution capable of spanning all channels, whether they are purely web-based, using an e-commerce content management system, in-market venues (through custom catalog distribution via ERP), or from or to point of sale physical using its multichannel devices (web-to-store, digital-to-store, store-to-store or MPos). In any case, Solusquare Commerce Cloud will help the partner in all aspects of his activity using its various templates: PIM, OMS, WMS, etc. All are natively included by the solution.

Among the various modern features offered: possibility to recycle, kits, manage your promotion, preview your site in a future release, manage tags by products and content …

Solusquare implements various projects with its customer partners, such as Project Re-ordercompanies that already have a solution can change it in whole, in part or selectively.

The implementation of its service is fully directedThrough three stages:

  • Framing during which the need is identified and a Terms of Reference It is written in particular;
  • Execution, starting with project management until it is posted online;
  • The race, during which Solusquare’s Digital Lab is supporting its partners in grip of the solution.

Good to know: moving towards omnichannel

Shopping is growing decentralization. Consumers also need to be drawn to other platforms (like social media, to name a few). In this context, an ‘omnichannel’ approach becomes essential. On average, a “multi-channel” customer spends three times as much as a single-channel customer.

Over 16 years of experience in digital support

With large groups, such as Xerox, Armand Thiery or Fragonard, Solusquare claims more than 250 achievements across fifty countries. In addition to the comprehensiveness of its services, the brand offers additional advantages:

  • Cloud availability is 99.995% Based on a Tier 4 data center, with a commitment to contractual availability;
  • Technical Support Available 24/7;
  • Various additional services, such as SEO monitoring or improvement suggestions;

Its data remains hosted in France, with the highest security standards for data center and cloud operation GDPR compliant.

The cloud solution developed by Solusquare does not only meet the needs of the B2B / B2C business. Since it is modular, this software adapts and evolves with his company.

The three main points to remember:

  • Conversion tools, social media integration, SEO management… Thanks to the cloud, Solusquare CMS provides “one-stop-channel” management for all aspects of your e-commerce.
  • From supply to product returns, through inventory management and delivery, its dashboard provides complete control of the supply chain.
  • Its first API architecture allows interchange of all formats, as well as promoting the creation of new interfaces.

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