SBC North America Summit will examine key industry challenges

Over 250 of the brightest minds in the industry will gather in SBC North America Summit To discuss key challenges in the region, lessons learned from previous years and the growing importance of emerging technologies and regulatory compliance.

Rasmus SojmarkCEO and Founder of SBC said, “Our high-quality conference program is the ultimate source of knowledge for all industry professionals. The versatility of topics covered is truly impressive which is one of the main reasons to attend the SBC North America Summit this year.”

The event takes place at the Meadowlands Exposition Center in New Jersey, 12-14 JulyThe conference has eight tracks covering various sectors and disciplines in the gambling industry.

Location Sports betting leaders Speakers will address issues such as the need for US-centric innovation in sports betting, the impact of disruptive technologies, and player protection solutions. Among the speakers Amy Howe (FanDuel CEO), Martin Lica (Senior Vice President for US Regulatory Affairs and Responsible Games, Entain), Declan Rains (Head of Strategic Planning for American Games, TransUnion), and David Ryback (Director of the NJ Department of Gaming Enforcement).

The ‘iGaming Americas He will give the floor to industry professionals to discuss, among other things, the opening of new gambling markets in North America, the regulation of gambling in Ontario and the growing need to build strong relationships with players. Matt Sunderland (Vice President of Games, BetMGM), Annika Howard (President and CEO of WONDR Nation), Oren Cohen Schwartz (Delasport CEO), Chris Looney (CCO and Bragg Gaming Group) and Scott Vanderwill (PointsBet Canada CEO) will be among the speakers.

Location “Organizational Tour” The session will focus on understanding the technical factors affecting licensing and regulation in Canada and how to maintain health compliance status beyond the launch phase. Jim Brown (Head of Integrity and Damage Prevention Services, North America, Sportradar), Peter Murray (Games Manager, Veriff), Avi Howard (CEO, USAbility), Chantal Cipriano (Vice President of Legal, Compliance and Human Resources, PointsBet Canada), and Cameron B (CEO, OneComply) will be among the committee members.

Location Payments The discussion track will focus on delivering a frictionless experience and discuss the power of personalization and the role of AI in creating the perfect customer journey. Craig McDonald’s (Commercial Manager, Trustly), Sina Meri (SVP Digital Transformation, Bally’s Interactive), Christopher Granger (Lottery and Games Manager, Visa) and Greg Kirsten (Vice President of Business Development, North America iGaming, Paysafe) will be among the speakers.

Location Close worlds The track will focus on what betting operators can learn from established customer-centric and digital industries, and identify areas of cross-industry collaboration. Jeff Yabuki (Chairman of Sportradar), Ken Fox (Head of Sports, Caesars Entertainment), Paul Burns (President and CEO of the Canadian Gaming Association), Brian Bennett (Director of Operations, Betfred USA Sports) and Katie Lever (Chief Legal Officer, will be among the keynote speakers.

Location Sports betting producer You’ll focus on everyday fantasy sports, the rise of women’s sports, the opportunity for esports betting and how betting can become more social and less complex. The list of expert speakers includes Jay Croucher (Head of Trading, PointsBet USA), Christian Stewart (CEO of BetMakers North America) and Lexi Janson (Head of Sports Betting Promotion, Drafting Kings).

Location Sharing / Marketing The track will examine the impact of social media and influencers versus affiliate marketing and train operators to increase conversion rates for affiliate networks. Jesper Swigaard (CEO and Co-Founder, Better Collective), Max Bessel (Vice President of US Sales,, Michael Daly (CEO, Katina Media), Sharon Outerman (CMO, Caesars Sports and Online Gaming, Caesars Entertainment) and Noam Klivitsky (VP US Marketing, 888) They confirmed their participation.

Location capital and growth It will examine mergers and acquisitions, the most important sectors in sports betting in North America, and provide practical advice on accelerating growth. Amplifiers Uday Danania (COO, North America, Interactive, Bally’s Corporation), Barry Jonas (Managing Director, Trust Securities), Stacy Wesonant (founder of allBet) and Tom Waterhouse (Chief Investment Officer, Waterhouse VC).

Find the full conference program on the event website.

Leave a Comment