Specialist in social media and digital platforms | damage insurance room

Are you passionate about social media, digital platforms, and content creation? Do you want to develop digital communication strategies to highlight professional best practices? Are you strict, like challenges and want to join a unique team? This position is for you.

who are we?
The mission of the Chamber of Insurance Against Damage (ChAD) is to ensure the protection of the public by maintaining discipline, by providing a protective framework for professional practice and by overseeing the training and ethics of more than 15,000 agents. In tort insurance, insurance tort brokers and claims analysts.

Up to the challenge?

In order to fulfill its mission of protecting the public, ChAD in particular relies on its various digital communication channels in order to support, equip and inform the various audiences, which are in particular the accredited, the general public and employees. In this context, we are looking to fill the position of Social Media and Digital Platform Specialist. Under the responsibility of the Communications Services Manager, the incumbent develops and implements digital communication strategies. This includes social media management, web search engine optimization, coordination of digital awareness campaigns, and content production depending on the chosen media and methods.

your responsibilities
1. Digital communication
• Advise on the best digital communications approaches to implement based on needs and audiences.
• Participate in developing appropriate plans and effective strategies.
• Executing plans, coordinating with internal and external collaborators and identifying improvements or modifications to be made during the production and implementation of plans.
• As a social media community manager, stay on top of new trends, design broadcast plans and schedules, manage campaigns, evaluate results, constantly adjust strategies, animate communities, and test new approaches.
• In collaboration with the chad.ca webmaster, ensure the quality of what is posted there and coordinate maintenance and continuous improvements to the ChAD website.
• In collaboration with the talent and culture consultant, ensure the quality of the ChAD internal communication site and plan for continuous improvements.
• Ensure the management of digital awareness campaigns intended for the public and approved.
• Implement search engine optimization strategies and ensure best practices are implemented.
• Analyze the performance of digital communication procedures, write reports and advise on adjustments to be made to strategies and procedures.
• Analyze statistics on communication activities using statistics tracking tools such as Google Analytics. Activities include tracking articles, social media, website and newsletters.

2. Writing and producing communication tools
• Write customized content for various digital platforms such as summaries, articles, news or teasers for social media.
• Provide project management for custom content creation for digital platforms and liaison with suppliers, if required.

your expertise
• University diploma or university degree in communications or marketing or equivalent.
• One to three years of experience managing websites, social media content and publishing best practices.
• Fluency in French, oral and written.
• Knowledge of Microsoft Office suite.
• Knowledge of evaluation and search engine optimization tools (Google Analytics and social media statistics tools).
• Knowledge of WordPress Content Management System (CMS), Publer Planning Software (assets), and other graphic production tools (Adobe, Canva).

Your strengths
In addition to embracing ChAD’s values ​​- integrity, rigor, commitment, and collaboration – and maintaining a high level of professionalism, here are the strengths you must possess:
• Excellent writing skills
• Curiosity and desire for continuous development
• Ease of analysis of results and data
• Independence and Governance
• High level of quality and accuracy
• Ability to communicate well orally
• Analysis
• creativity
• Focus on results
• Sense of organization and ability to prioritize

Ready to take on the challenge? This is what we offer:
• Competitive salaries and benefits.
• Three weeks of annual leave, 13 regular leave including one week during the holiday season in addition to 8 personal days.
• Training and professional development opportunities.
• flexible working hours;
• A hybrid mode that combines face-to-face and remote work.
• A healthy environment, good work balance and annual team building activities.
• An office in the heart of the city center, connected to the underground network and easily accessible by public transport or bicycle (indoor parking for cyclists).

This position you? We invite you to send your CV with a short text expressing their motivation to Catherine Chartrand Crepeau before 25 July 2022 to [email protected].

NB We thank those who apply, but only those selected for an interview will be contacted. The masculine one is used in this text for the sole purpose of making it easier to read.

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