In recent years, with the epidemic profoundly changing consumer habits, food e-commerce has broken growth records. In 2021, CourseU.com exceeded the value of one billion euros. Almost all cooperative discount networks (brands Hyper U and Super U) now have a drive-through service, that is, 890 stores. At the same time, home delivery service is being developed in the local network (U Express and Utile), in particular through local partnerships with operators such as UberEats.
To respond to the new practices of its clients, Système U has significantly enhanced its digital teams. The brand opens up positions in new professions such as data scientist, e-merchant and product owner and leads large-scale and exciting projects in which employees can develop their skills and thrive. Thus, the developments are rapid and stimulating.
At the end of two years of study working as a digital project manager for a store as part of a master’s degree in digital marketing within the co-op, Stephanie, 26, was offered the position of general manager in the customer and digital marketing department.
Interesting career prospects
“E-commerce is growing. Today, we are three e-commerce merchants. We are bringing the U course website to life. Our goals are clear: simplify customer journeys, make the buying experience simpler in order to develop website turnover,” explains the young woman, pleased with her new position. “There are always new projects emerging. It is exciting every day. This indicates interesting career prospects,” continues Stephanie.
Fabian, 34, has also seen the acceleration of his e-commerce career. This Digital Uses Project Manager, who has worked at Système U for three years, has been promoted to Digital Back Office Field Manager in the same Customer and Digital Marketing division. Fabian explains: “I am in charge and responsible for the back office and all the productivity tools that revolve around it. A new back office for courses is being rolled out nationwide. This summer we will be fixing the entire park, nearly 900 stores. It is a huge and very exciting project professionally “.
This new back office will be better suited to Drive’s requirements: a scalable and more secure solution, new functionality, and improved processes, all to reduce operator suffering, ensure more in-store productivity, and of course ultimately improve service to our customers.
E-commerce, e-commerce, web analysis, traffic management…
To meet the new expectations of its clients, U is recruiting several young graduates or proven profiles who are able to provide expertise in their profession. “We are looking for e-merchants, e-commerce project managers, experts in web analysis or traffic management. Generally on the digital side, we are looking for product owners, digital project managers, CRM project managers, and webmaster, as Cendrine Maillard identifies, Talent and Skills Manager.
Also, the brand, after modernizing its logistics tool, launched a project to modernize IT tools over a period of seven years, for nearly 300 million euros. “This project, led by a new Director of Transformation, requires the hiring of multiple IT and digital experts,” says Cendrine Millard, Director of Talent and Skills.
This will also lead to numerous and fundamental internal developments. “Our digital team is constantly evolving, and new positions are opened regularly, creating a dynamic for internal mobility,” concludes Sandra Lucy, Director of Customer Marketing and Digital Director. Changes can be cross-functional, such as a change in scope, projects or a change in another digital career. There are also Possibility to develop vertically and take on a management team. At U, you can grow professionally, personally and advance. »
Are you also excited about the evolution of e-commerce? Would you like to join U Teams and participate in U Digital Challenges? Join the banner and apply on u-emploi, in u it all starts with you.