Email Marketing and CRM Specialist | O2 Web

Do you have an analytical but creative mind and love to segment, track and analyze data?

For you, user experience, is automated marketing at the heart of strategic e-commerce priorities?

Interested in developing email personalization strategies for retailers, distributors, or manufacturers?

We are looking to fill an email marketing and CRM specialist position in our office in Montreal, Quebec or working remotely.

Reporting to the Strategy Manager, your role will consist of suggesting strategies aimed at increasing your clients’ results through email and their automation platform. You will be required to develop expertise within the company and will be actively involved in client performance and training. Working within a dedicated team, you will have an advisory role to your clients and our internal team on the selection of different automation platforms.

What we expect from you:

  • Analyze your customers’ growth opportunities and support them in their business goals
  • Support customers in selecting, setting up and managing email and automation system
  • Advise your clients on subscriber acquisition, sponsorship and conversion strategies by developing user journeys
  • Accompany them in implementing best practices to increase the effectiveness of their email campaigns and the proper management of their subscriber list
  • Train and guide clients in integrating email campaigns and designing and implementing multi-step behavioral campaigns with bots
  • Monitor campaign performance and provide regular analytics to inform business decisions.
  • Analyze data extracted from various databases (CRM, CMS, email platform) to create targeting segments and criteria
  • Stay on top of trends, best practices and features with your curiosity for new technologies
  • Work jointly with the technical team and the digital performance team
  • Perform any related task to support the digital performance team

required skills:

  • Great sense of responsibility
  • proactive
  • rigor and precision
  • Focus on results
  • Curiosity and flexibility
  • responsible
  • Analytical and creative mind

Requirements:

  • At least 3 years of experience as an email marketer, digital marketer, or equivalent
  • Knowledge of best practices for email creation, segmentation, dynamic content, testing methods, and list growth
  • Realize and implement email marketing automation campaigns and subscriber acquisition strategies
  • Knowledge of one or more major e-commerce platforms, such as Mailchimp, Dotdigital, Klaviyo, Zaius, Marketo, Hubspot, etc.
  • Impeccable oral and written bilingualism

We offer you:

  • Possibility to develop a service within a growing company
  • Ability to work remotely and manage your schedule
  • Opportunity to collaborate on local and international projects
  • Group insurance, employee assistance program, access to a virtual clinic and a RRSP
  • Opportunity to grow ⎯ as an employee and as a human being

This job offer is no longer available.

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